The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property

The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property

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This third edition of The Handbook of European Intellectual Property Management provides a fresh examination of the issues facing businesses across Europe who are looking to maximise and protect the value of their innovations, knowledge and brands, and shows how enterprises can put IP at the heart of their business and manage it as an asset.

Subject: Business & Economics -> Management -> International Business