The Next Big Thing: Spotting and Forecasting Consumer Trends for Profit
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The Next Big Thing: The Complete Guide to Spotting and Forecasting Consumer Trends for Profit explains how to uncover new trends - enabling you to gain control, boost profits and gain competitive advantage.
Subject: Business & Economics -> Management -> Entrepreneurship
1st edition
Publisher: Kogan Page 09/2009Imprint: Kogan Page
Language: English
Length: 272 pages
ISBN 10: 0749458437
ISBN 13: 9780749458430
Print ISBN: 9780749454500