Values-based Service for Sustainable Business

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Values-based Service for Sustainable Business

By Bo Edvardsson; Bo Enquist

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The role of values in developing and managing service companies has been under researched in the existing literature - until now. This book analyzes a large organization (IKEA) as a basis for values based service for sustainable business. The authors provide an overview of the history of IKEA and the social and environmental perspectives that have acted as driving forces for creating economic value. They go on to develop values-based service thinking within the areas of service experience, service brand, and service leadership. The book concludes by comparing IKEA to other values-based service companies (such as Starbucks, H&M, and Body Shop); from these reflections, the book presents the key principles for a sustainable, values-based service business.  

Subject: Business & Economics -> Business -> Business Studies

Values-based Service for Sustainable Business
Lessons from IKEA
1st edition
Publisher: Taylor & Francis 10/31/08
Imprint: Routledge
Language: English
Length: 144 pages

ISBN 10: 1134047568
ISBN 13: 9781134047567
Print ISBN: 9780415620390

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