Question
Discussion

Outline a creative brief for your media campaign using the information on page 253 of Essentials of Public Health Communication. Include a brief description of:

1) project overview
2) target audience
3) objectives
4) obstacles
5) benefit/key promise
6) support statements/reasons
7) tone

Highlight particular areas where you may be struggling and would like your classmates to provide feedback. When responding to your classmates’ media campaign creative briefs, play the role of the audience and gatekeeper to provide feedback. Consider obstacles that may still need to be addressed or information that needs to be added to support statements/reasons indicated for your classmates’ media campaigns.
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Health Campaign Review
1.    Project Overview
The smoke-free America is a proposed media campaign that seeks to create awareness to the distinctive members of the society about the short and long-term dangers of smoking. The campaign will use the primary audience to create online
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