Question

Annual Report Analysis: McDonald's Corporation
Browse the Internet to acquire a copy of the most recent annual report for a publicly traded company.

Analyze the information contained in the company’s balance sheet and income statement to answer the following questions:
•What are the company’s total assets at the end of its most recent annual reporting period? Why is this important?
•What are the total assets at the end of the previous annual reporting period?
•How much cash and cash equivalents did the company have at the end of its most recent annual reporting period?
•What amount of accounts payable did the company have at the end of its most recent annual reporting period?
•What amount of accounts payable did the company have at the end of the previous annual reporting period?
•What are the company’s net revenues for the last three annual reporting periods?
•What is the change in dollars in the company’s net income from its most recent annual reporting period to the previous annual reporting period?
•What are the company’s total current assets at the end of its most recent annual reporting period?
•What are the total current assets at the end of the previous annual reporting period?
•What in the information above would be important to a potential investor, employee, and so on?

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Annual Report Analysis: McDonald’s Corporation
An annual report contains vital information that a user can examine to assess various aspects of a company’s performance. There are different approaches that a user can apply to derive information from an annual report. For example, one can perform vertical and horizontal analysis to assess a company’s year-to-year performance. Similarly, one can do a ratio analysis to examine a company’s performance over a given period of time....

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