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CONCEPT: Cooperative Strategy

•Research an outside source (not Wikipedia) related to the topic and discusses how this source adds to or contrasts with the lecture information. Cite your source at the end of the entry.

•Select a concept from the lecture and discuss your view of it and how you see this knowledge influencing your views as a future manager

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Cooperative Strategy

John Child, David Faulkner, and Stephen B. Tallman in their book Cooperative Strategy define cooperative strategy as the attempt by organizations to realize their objectives through cooperation with other organizations rather than in competition with them (1). In the lecture are given two perspectives of the cooperative strategy: corporate motivation (e.g. to build a portfolio) and business level motivation (e.g. to gain market). Mergers and acquisitions represent methods of transformation of companies in the terms of globalization that allow companies to adjust to opportunities from environment and to improve its position in order to achieve greater value for its stakeholders....

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