Question

Design a qualitative research to investigate why customers do not patronize a Gas Station.

A has a Gas Station and Convenience Store located on a Highway, the owner indicated that he has a major problem attracting female customers to the store. He wants you to conduct a Qualitative Research and find out the reasons and things he has to do. You are expected to:

a) Design a research topic for this issue
b) Problem Statement
c) Research Objectives
d) Research Questions
e) Literature Review

Solution Preview

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a) Design a research topic for this issue

This research study focuses on analyzing the reasons behind why customers are not patronizing the gas station cum convenience Store located on the highway and particularly why there is a major problem in attracting female customers to the convenience Store.
The suitable research topic for analyzing this issue would be “the reasons behind lawyer degree of patronization in the convenient store”...

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