Question

Identify a product, service or person that you think has a strong brand image and discuss why you think the image is powerful.
Not necessarily what you like about the product, service or person but why does it have such a strong brand image?
As an example, in another class students seem to be in the majority in using Tide laundry detergent.
When examined further, many said that they used it because their mother used it.
The image of Tide is strong because it transcends generations.

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In my opinion, Apple is a strong brand. The power of the brand comes from its ability to innovate and come up with new ideas and solutions to the needs of the consumers. Apple is known for its creativity and its recent launches of...

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