Question

Answer each question in detail. Each question requires in depth research and justification
Cody, Wyoming business owners have noted your quickly developing skills of analysis and growing business acumen and have asked that you prepare a report for Father Daniel Mary that evaluates Mystic Monk Coffee’s mission, vision, strategy, business model, and operations. Your report should also make recommendations concerning strategic issues related to:
The vision and mission of the monastery and its coffee operations,
MMC’s strategic and financial objectives,
MMC’s strategy and business model, and
The action steps that will need to be taken to implement the strategy effectively.
Please provide supporting analysis and persuasive argument for your recommended course of action (you must convince Father Daniel Mary to do what you suggest!) and you need to be specific about what to do and how to do it
Question 1
Has Father Daniel Mary established a future direction for the Carmelite Monks of Wyoming? What is his vision for the monastery? What is his vision for Mystic Monk Coffee? What is the mission of the Carmelite Monks of Wyoming? What is the message each statement is sending? Would you consider changing the statements? Why and what would be the new statement(s)?

Question 2
Does it appear that Father Daniel Mary has set definite objectives and performance targets for achieving his vision?

Question 3
What is Father Prior’s strategy for achieving his vision? What competitive advantage might Mystic Monk Coffee’s strategy produce?

Question 4
Is Mystic Monk Coffee’s strategy a money-maker? What is MMC’s business model? What is your assessment of Mystic Monk Coffee’s customer value proposition? its profit formula? its resources that enable it to create and deliver value to customers?
Instructions

Question 5
Does the strategy qualify as a winning strategy? Why or why not?

Question 6
What recommendations would you make to Father Daniel Mary in terms of crafting and executing strategy for the monastery’s coffee operations? Are changes needed in its long-term direction? its objectives? its strategy? its approach to strategy execution? Explain.

Solution Preview

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Father Daniel Mary has established a future direction for the Carmelite Monks of Wyoming. Along with the other 13 monks Father Daniel Mary lives in this brotherhood in a house that is being used for the rectory. Father Daniel Mary has evaluated that a property with three buildings of 500 acres is a place where his monastery could accommodate a larger number of monks, 30 to be specific. He conside3rs this property an ideal place for his monastery which would include a gothic church, a convent for the Carmelite nuns and a center which would be a retreat for the visitors....

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