Propose a new product or service for the new company division. The division should be customer-focused with an innovative mission statement. Ensure that you are differentiating your product or service.
Describe how the division addresses customer needs and achieves competitive advantage.
Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future.
Explain how the vision, mission, and value of the new division align with the company's mission and vision.
Summarize how the vision, mission, and values guide the division's strategic direction.
Define your guiding principles and values for your division in the context of culture, social responsibility, and ethics.
This material may consist of step-by-step explanations on how to solve a problem or examples of proper writing, including the use of citations, references, bibliographies, and formatting. This material is made available for the sole purpose of studying and learning - misuse is strictly forbidden.Green Living is a store dedicated to people who are living healthy lifestyles. Green Living store offers organic cosmetics, raw and unprocessed juices, variety of relaxation scents and products. Their main focus is on providing products for a healthy lifestyle.
As Green Living store is competing with various other stores dedicated to relaxation, fitness, lifestyle and healthy eating, bringing innovation to this type of a store would include offering a product or service that competition lacks of, thereby differentiating themselves from the competition.
Green Living’s mission statement is “Green Living strives towards promoting highest quality of healthy lifestyle that our customers will enjoy, where they will feel comfortable and energized”.
A mission statement of an organization expresses the purpose of existence...