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Human Resource Strategy Google and Coca Cola
Google’s market share is 68% industry size in 2013 was US$407.3 billion.Google provides products and services in over 100 languages and over 50 countries. They supply advertising that creates relevant ads that customers engage in. Google’s culture contributed to it’s success. They foster organic processes and it’s associates are encouraged to be curious. The regulatory environment of Google is concerned with the personal information that is collected and shared, where Google needs to comply to the information security laws.
Coca Cola is in the non alcoholic beverage industry, and the market size $840.6 billion, where Coca Cola holds 42.3% of the market share in 2014. Coca Cola is subject to antitrust laws and health and nutrition laws. Environmental protection laws and competitive laws need to be respected by the company as well. Company’s product is carbonated soft drink and its customers a mostly youth as Coca Cola is the number 1 consumed beverage in the world....
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