Write a paper on Marketing Plan/analysis for Samsung washer and dry...

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Write a paper on Marketing Plan/analysis for Samsung washer and dryer.

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The Marketing Objective:
The product Frontload combo from Samsung that combines the washing machine and the dryer is a revolutionary product. The marketing objective for this product is, “to revolutionize the washing machine market with the two technologies within 5 years and capture the market share up to 25%”.

Situation Analysis:
The marketing plan for such a product should start with a situation analysis that would help in devising the marketing mix for the product

Strengths:
The washer-dryer combo is an innovative product that uses Eco-bubble technology to save energy and Air wash technology to save water(Samsung_Combo, 2018)....

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