2. Take two advertisements offerring like products and discuss thier effectiveness on consumers both good or bad.
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The growth of Lunchables can be influenced by several perceptual barriers such as the physical appearance of the product, stereotyping on the part of mothers, first impressions, pre-held notions about the nutrition of the product and the freshness of the product, etc. They may be swayed by the halo effect in which they may judge the product on the basis of one attribute only and ignore the other important aspects. For example, mothers may see it as packaged food which contains preservatives and may thus view it to be not as effective as freshly made home food. Mothers may also not find the desired flavors offered by the company and may not want...