Include the following:
A description of blue ocean strategy and its importance
A product or service that might be considered a blue ocean move and why
An alternative red ocean move for the same product or service along with the pros and cons of that strategy
Format your paper consistent with APA guidelines.
These solutions may offer step-by-step problem-solving explanations or good writing examples that include modern styles of formatting and construction of bibliographies out of text citations and references. Students may use these solutions for personal skill-building and practice. Unethical use is strictly forbidden.Blue Ocean strategy & it’s importance
Blue Ocean Strategy is considered to be a unique approach to creating a customer base, marketing wise. Instead of competing in an existing market, blue ocean strategy directs towards creating a new market, which has no existing companies.
Blue Ocean Strategy is a theory suggesting that companies will be better off if they engage in gaining uncontested market space, rather then competing traditionally on the market. Thereby generating the environment in which a business falls under a league of its own, sets the pace and creates unique products. Earning profits...